If you want to design a lifestyle you've only dreamt of, you're going to have to do it from the inside out

hey, I'm katy

and man did I have to learn this the hard way...

Until it wasn't.

My father-in-law died unexpectedly in his late fifties. You’re never really prepared for what grief can do to your fine little life. I thought this was the beginning of my unraveling but, looking back I had always been unfulfilled and my life wasn't that fine after all.  I had started coming apart at the seams long before tragedy struck and I hit a breaking point;  I just got sick and tired of being sick and tired. So, I leaned in, did the work, made some significant, uncomfortable changes and designed my ultimate dream life.

it's fine.  i'm fine.  everything's fine.

I had checked all the boxes: fell in love, got married, had kids, bought a house, worked for a company I loved, sometimes worked out, drank [a lot of] wine around kitchen islands with great friends.

My own unraveling began in my late thirties.

it led me to you.

Alpacas Prince Richard &
Little Wayne

Together, we’ll build the confidence to design a life that’s unapologetically yours. I’ll guide you to manage your time with intention, create financial success, and advocate for your needs, all while surrounding yourself with people who uplift you. We’ll let go of those who hinder your progress and focus on balancing your energy to inspire and empower others. As you grow, you’ll become a force of transformation, positively impacting the world around you.

And now i want to help you own yours.

Breaking free from the expectations and judgments of others has been a journey, especially for someone like me with a scanner personality, constantly drawn to new ideas and projects. But with every step forward, I’ve embraced my diverse interests and quirks, seeing them not as flaws but as powerful parts of my identity. The only validation I need now comes from within, and living authentically—unbound by outdated norms—fuels my growth and creativity.

I stopped apologizing for who I was and began celebrating the person I have finally embraced.

schedule

Work with me.

There’s nothing more fulfilling for me than guiding people to uncover and break through the limiting beliefs that keep them from living their dream life. If you’re curious, book a 30-minute Discovery Call below to see if we’re the right match.

COFFEE

can't live without

COLD FRIED FISH

favorite FOOD

ALPACAS, GOATS + SUNRISES

CURRENT OBSESSION

FINANCIAL ABUNDANCE

PASSIONATE ABOUT

HOME

FAVORITE PLACE

a little more...

not about

Comparison,
quick fixes,
phone calls,
bullsh*t,
whining,
the overwhelm game

I'M NOT ABOUT

Straight talk,
strong women,
texting
eliminating over accumulating

all about

I'm ALL ABOUT

At Mad Lizzie's, a specialty cut flower farm at our home, I cultivated a successful CSA, provided beautiful arrangements for weddings and events, and offered vibrant roadside stand bouquets. While the farm thrived, I ultimately realized I AM NOT A FARMER. Now, we've shifted our focus to growing around 5,000 peonies per year, which we sell to local florists. 2018 - Present

mad lizzie's flower farm

As the innkeeper of the charming Silvernail Inn, nestled across from the historic Rittenhouse in beautiful Bayfield, WI, I had the privilege of creating memorable experiences for our guests. My role involved not only managing the day-to-day operations but also ensuring that each visitor felt the warmth and hospitality that our inn is known for. Surrounded by the stunning natural beauty of Bayfield, I took great pride in curating an atmosphere of comfort and relaxation, making the Silvernail Inn a true home away from home for all who stayed.  2007-2009

silvernail guest house

experience

Opening Nineteen09, a self-serve wine bar and event venue, was an exciting venture as it became the first of its kind in Cross Plains, Wisconsin. The space quickly became a beloved gathering spot, offering a unique experience to our community. Our journey with Nineteen09 was both rewarding and successful, culminating in the sale of the business to our dear friends, Tyler and Cassie Ballweg, who have since continued its legacy. Their passion and vision ensure that Nineteen09 remains a cherished destination for locals and visitors alike. 2019-2023

to plant a garden is
to believe in tomorrow

Nineteen09 Wine bar & event venue

Crossroads Coffeehouse has long been a pillar of the Driftless Area community, providing a warm and welcoming space for locals and visitors to connect, relax, and enjoy quality coffee. Since taking ownership in 2021, we’ve been committed to preserving its cherished atmosphere while also expanding and enhancing the business. Our efforts have paid off, as we’ve successfully doubled our yearly revenue, reflecting the strong support from our community and our dedication to offering an exceptional experience. Crossroads Coffeehouse continues to thrive, serving as a beloved gathering spot in the heart of the Driftless Area.  2021-Present

crossroads coffeehouse

The Creekside Scoop was born out of our desire to fill a void in the community by creating a safe, welcoming place for kids and families to gather. Inspired by our late father and father-in-law's legacy and his love for all things sweet, we built this ice cream shop in his honor. Open seasonally, The Creekside Scoop offers more than just delicious local Chocolate Shoppe ice cream; we also host live outdoor music events and birthday parties, making it a vibrant hub of fun and connection for our community. Our shop is a tribute to family, tradition, and the simple joys of life.  2021 - Present

the creekside scoop

Katy Ripp Lifestyle Coaching and Business Mentoring is the culmination of my passion for sharing the wealth of knowledge I've gained from opening, operating, and ultimately selling successful businesses. My approach is grounded in leading with heart, prioritizing self-care, and cultivating strong support systems. I believe that success in business and life comes from nurturing yourself first, and I’m dedicated to guiding others to do the same. Through my coaching, I empower entrepreneurs and individuals to achieve their goals while staying true to their values and creating a balanced, fulfilling life. 2022 - Present

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kr lifestyle coaching & business mentoring

Studio1854 is a historic commercial real estate holding that proudly houses Nineteen09, a self-serve wine bar and event venue. The building, originally constructed in 1854 as the general store and post office, has been home to many businesses and even homes over the years, each adding to its rich legacy. When we purchased the property, we saw an opportunity to honor its history while breathing new life into the space. After a thoughtful remodel, we opened Nineteen09 on July 18th, 2019, creating a vibrant gathering spot for the community. In 2020, we expanded further by adding a 2,000-square-foot patio, enhancing the venue’s charm and providing even more space for connection and celebration. Studio1854 stands as a testament to both the past and the future, blending tradition with modern experiences.

studio1854 llc

Twenty Twenty Main is a thriving hub where the Creekside Scoop, Crossroads Coffeehouse, and my coaching office come together under one roof. Since purchasing the building in 2021, we’ve transformed it into a vibrant community space. We doubled the size of the coffeehouse, built the Creekside Scoop, and remodeled my coaching office to create a welcoming and inspiring environment. We also added a patio and deck, extending the space outdoors and connecting it seamlessly with Esser Square, the adjacent green space. Esser Square has become a focal point for live music, family-friendly events, and outdoor seating, making Twenty Twenty Main a cherished destination for connection, creativity, and community in our town.

twenty twenty main llc

but first, coffee

I scream. You scream.
We all scream
for ice cream

Change your perception

"When we change the way we look at things, the things we look at change."

— anonymous

WORdS TO LIVE BY

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starting on your own
hero's journey

Learning how to develop your own hero's journey can be a profound experience for a high-achieving woman like yourself. It offers a unique opportunity to embark on a journey of self-discovery and growth tailored to your life's narrative. By delving into the hero's journey framework, you can uncover valuable insights about your own journey—recognizing the challenges you've faced, celebrating your triumphs, and pinpointing moments of transformation. This mini-course serves as a powerful tool for taking stock of your experiences, goals, and dreams, empowering you to navigate your path with clarity and purpose. Through introspection inspired by the hero's journey, you can tap into your strengths, confront obstacles head-on, and embark on a transformative quest toward greater fulfillment and success.

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